The Benefits of Nearshore Outsourcing

The corporate world runs at a break-neck pace, and continually exploring new methods is an important part of improving your operations. For many companies in this position, outsourcing seems like a good place to begin.

If you’ve started the search for potential providers, chances are you’re seeing the phrases “nearshore” and “offshore” everywhere. To those unfamiliar with business process outsourcing (BPO), you probably have a few questions, like:

  • What’s the difference between nearshore and offshore?
  • What are the benefits of nearshore outsourcing?
  • Where can I find nearshore outsourcing in North America?

Keep reading to discover the answers to these common questions and learn about the benefits of nearshore BPO.

What’s the Difference Between Nearshore and Offshore Outsourcing?

Businesses located in the United States, UK, or Europe often turn to outsourcing to supplement their back office functions. After all, BPO services are associated with cost reduction, skilled talent, and quality deliverables. Unfortunately, these results aren’t consistent across the board, as service quality depends on the outsourcing model you choose.

What is Offshore Outsourcing?

Offshore outsourcing refers to the act of hiring support staff in a country with a considerable time difference from your own. Generally speaking, offshore providers have a time zone difference of eight hours or above. For example, a US company engaging with a BPO service in India, the Philippines, or China would be going “offshore”.

What is Nearshore Outsourcing?

Like offshoring, nearshore outsourcing also involves working with a provider in a foreign country. However, there isn’t a huge time zone difference in nearshore outsourcing. Nearshoring usually involves a neighboring country and should be less than three hours of air travel away from your location. To put it into perspective, a US-based company that outsources its tasks to Mexico would be working with a “nearshore” provider.

What are the Advantages of Nearshoring?

Now that we’ve established the differences between nearshore and offshore, let’s dive into the benefits of working with a neighboring country.

Cultural Affinity

If your business chooses to take its outsourcing overseas, it might be met with barriers that complicate ease of communication for customers. Poor cultural affinity can hurt your customer experience, and ultimately—profits. That’s why proximity to your client base is a huge benefit to nearshore BPO services.

Cost Savings

Every business should have long-term goals that are focused on profitability. But, investing in the resources and infrastructure to handle miscellaneous procedures in-house can quickly become expensive. When maintaining an internal team, you’ll need to provide capital for:

  • Physical resources
  • Technology
  • Salary and Wages
  • Benefits and Bonuses

By themselves, these factors seem manageable. Once you combine them, however, the operating costs add up. Ultimately, having an in-house team burns time and money that your business can’t afford to waste.

That’s why nearshore outsourcing in Mexico is so beneficial. Instead of covering salaries, bonuses, and tech, you just need to pay for a monthly, predictable fee.

With nearshore outsourcing, you receive the same dependable service as you do with an in-house team for a fraction of the cost. On average, Mexico-based BPOs are 40% cheaper than US workers, which frees up a substantial amount of capital for your business.

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Where Can I Find High-Quality Nearshore Outsourcing in North America?

Are you looking to scale departments and streamline business operations without compromising on quality or visibility? If so, you’re in the right spot.

GGA Solutions can help. We’re a holistic, nearshore BPO provider based in Tijuana, Mexico.

Located 15 minutes south of San Diego, English is the first language for 85% of our employees. And the majority of our agents have either attended universities in the United States or lived there for several years. Additionally, GGA’s entire leadership team has experience holding executive-level positions for U.S.-based corporations.

Outsourced BPO services should share your passion for cost savings and customer service, and that’s exactly what we do at GGA.

What Can GGA Do For Me?

To keep up with the corporate world’s break-neck pace, you need to outsource tasks to stay competitive. Luckily, finding a dependable nearshore BPO provider doesn’t need to be a challenge.

Want to learn more about the benefits of nearshore outsourcing? Start a conversation with your neighbors at GGA and ask about our free consultations.